Eli Rousso
Design & Technology
New York City

Over 20 years making world-class software. Previously Cash App, Square, Shopify, Squarespace, Whatnot, Faire, Compass, Oscar, Mirror, and Outdoor Voices. I’ve founded venture-backed and bootstrapped companies, and design, build, and ship my own software. Now I consult with select clients on brand, product, design, and workflows—from a new product idea to a product already in the world.

One hour · $3,000

For anyone building software, from a napkin idea to an app already in the store. You leave knowing what to build, what to cut, and the workflows I use now to get an app to market.

Sprint · Two weeks, $80,000

A complete vision in 14 days: a brand, a web product, or an iOS prototype. Designed as code, so what you get runs rather than a deck describing what it would do. You see it every Friday, and everything is yours at the end.

Advisory · $25,000 a month, plus equity

One call a week, plus whatever comes up in between. My eyes on everything before it ships: product, brand, hiring, and the pitch. The judgment of a principal without adding one to the team. Three-month minimum.