Eli Rousso
New York City

An agency gives you a team, a process, and handoffs. I give you experience across design, product, and engineering, faster than an agency at world-class quality, delivered as code for your engineering team.

Inside a company every idea has history and someone attached to it. I show up with neither. I see the product the way a new user or an investor sees it, and I can say what people inside can’t.

Founders, mostly pre-seed through Series B. Also later-stage startups, venture funds, and public companies that need an outside perspective or want to move even faster.

Founders with a new idea start with a Sprint. If the product is already defined and needs to get built, Zero to One. Funds, studios, and design leaders who want me around over time take Advisory. Not sure? Book the call and I’ll tell you straight.

A Sprint is $48k, fixed, for two weeks: a name, a brand, and a working prototype. Demos on Fridays, and everything is yours at the end.

Yes. Every Sprint includes a name and a brand alongside the working prototype.

Often. The prototype becomes the blueprint, and the person who designed it builds it. Nothing gets lost in a handoff.

The price and the timeline are fixed so you always know the cost and the date. What we aim them at is flexible: a brand, a product, a rethink of something already live.

Yes. Sprints deliver working prototypes in code, and Zero to One engagements ship production code alongside your engineers.

A monthly working session on product, brand, fundraising, and hiring, plus async and ad hoc access as needed. $16k per month plus equity.

Advisory includes equity on top of cash. Sprints and builds are cash engagements.

You do. Names, brands, prototypes, code. Everything is yours at the end of the engagement.

Taste at speed. Working software instead of decks, and the fewest possible steps between an idea and something you can touch.

An intro call, a proposal within 48 hours, and a kickoff the following Monday.

Twenty minutes on your idea: where it is, what it needs, and whether I’m the right person for it. No deck, no discovery questionnaire. You leave knowing what I’d do first.

New York City. Engagements run remotely with demos on Fridays, and if you’re in New York I’m always around to grab a coffee.

Always Mac. I’ve only used Apple computers my entire life.

Mostly the same few songs I’m feeling that month. Usually Aphex Twin’s Xtal on repeat.